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Disney Social Media Celebration On-The-Road: Learning About Pixie Dust

July 20, 2019 By Tina 44 Comments

A dream is a wish your heart makes….hmmmm.  I’ve had a particular wish my heart has been making for at least three to four years now.  Can you imagine the shock and awe I felt when I realized that my wish had become a dream and that this dream was finally becoming a reality?  I’m sure you do.  We’ve all had one dream or another come true in some form for us in life (if not, stay tuned.  I’m sure it’s just around the corner for you).  When a friend notified our group that pixie dust could be sitting in some of our inboxes, I went to my email expecting another “not this time.”  To my surprise, there staring right at me was an email containing an invite to the Disney Social Media Celebration On-The-Road event!!!

Disney Social Media Celebration Announcement


Huge thanks to Disney Parks, Experiences and Products for this special invitation to their Walt Disney World event and for gifting me with a bag of goodies to take home.  All opinions in this post, however, are my own.  This post does contain affiliate links.  Please see my Disclosure policy for more information.


The Shock and Awe

Oh, trust me.  I’ve been in the position of watching dozens of my friends receive these kinds of invites without seeing one myself.  It hurt a lot more in the beginning.  However, the sting started to wear off in time.  Instead, I chose to focus on what I COULD do and enjoying what I WAS doing.  I love writing and I love exploring so that I can bring you that personal experience.  It excites me when something I’ve written inspires, encourages or motivates someone.  So, if I was going to get one of these coveted invitations, I wanted it to be because they recognize my work as genuine and worthy of it.

Of course, I am NOT going to lie to you.  It felt AH-MAZING to see that email directed towards little ol’ me.  I happened to be with a friend for lunch at that moment and I think my eyes leaked a little.  I couldn’t help it!  They could not be contained.  I was going to be attending the Disney’s Social Media Celebration here at Walt Disney World and was elated!

Disney Social Media Celebration: What is it?

It’s hard to believe that some people still don’t know.  What started off as an annual event that grew in popularity and excitement is currently a string of one day conferences in various parts of the country.  This year alone, Disney Social Media Celebrations have been held in Puerto Rico, New York and now here in Orlando.  During the invitation-only conference, writers, bloggers and social media influencers gather to learn the latest and greatest coming in and out of Disney.  They glean tips and helpful information from some of the experts in the social media world.  Somewhere in the day’s lineup, a  keynote speaker with some clout shares a myriad of encouraging words, inspirational quotes and motivational challenges.

Disney goodies and edible deliciousness are typically a part of an event like this, as well.  Of course, you can bet this one was no exception.  No one walked away hungry and no one walked away empty-handed.  It’s just a day filled with magic and pixie dust.  It’s totally understandable why everyone would want to be involved.  Just know this, though ~ we DO work for it.

So our day went like this….

As I was thinking through the day and how I could shape this piece, I was immediately drawn to all the pixie dust they sprinkled.  Every session, every gift, every moment seemed to be dripping with it.  From the beginning to the end, it was a magical day and I figured THAT was a good place to start….the beginning.

#1: They welcomed us

My typical routine is to show up VERY early to an event.  I like to plan for traffic, scope out my surroundings and feel prepared before walking into the venue.  I did just that for this conference and am so glad I did.  The traffic apparently backed up closer to the event registration time and nobody likes to wait in a long line of traffic.  It also gave me the chance to chat with some friends and get comfortable, since this was my VERY FIRST Disney Social Media event.

Disney Social Media Celebration ~ The Welcome Packet
Disney Social Media Celebration ~ The Welcome Packet

When it was time to register, we received pinnable buttons on which we wrote out our names and a pin to trade (if we so desired).  We also received a packet that had a parking pass, our tickets (that I’ll explain later) and a letter talking about the day’s event.

Once the doors opened, we all filtered in to find our perfect seat.  I cannot believe where my friends and I landed!!!  Check out this view!

#2: They Fed Us

After situating ourselves, it was time to grab pictures and grub!  Yummy!  We’re not just talking pastries, though there were some.  We are talking a full up buffet breakfast.  No one walked away hungry ~ unless you were too busy taking pictures or socializing (which is a very strong possibility ~ there was a lot to see).

I’ll stay on the food train for a minute here to keep things together.

For lunch, we were treated to another full buffet with delicious options from beginning to end.  There was baked chicken, potatoes, chicken nuggets, mac and cheese, salad, etc.!!  They knew we had to keep up our strength throughout the day, so it was nice to see such a spread!

Disney Social Media Celebration ~ Lunch is served
Disney Social Media Celebration ~ Lunch is served
Now, this was a nice surprise to see…

Most of you know that I’m a food allergy mama and Disney has always impressed me with how well they manage and accommodate for food allergies.  While my son was not there at the conference (for obvious reasons), I did have a friend sitting at our table who does have some pretty serious dietary restrictions.  When she went up to the buffet and was looking at what was available, she had the chance to speak with a Cast Member about what she could eat.  The Cast Member went to the back and returned to my friend with a covered plate full of deliciousness.

Disney Social Media Celebration ~ A Special Dietary Meal
Disney Social Media Celebration ~ A Special Dietary Meal

BONUS NOTE: My friend had not had mac and cheese in quite some time due to the dairy and gluten content.  Well, Disney sprinkled pixie dust on her plate and she was able to have some for the first time in a looong time.

T, What about the sweet treats?

Oh, I’m saving that part for another section (wink, wink)

#3: They Taught Us

The morning was filled with various speakers and experts from around the world of Disney.  We were taught by some of the best in the social media and marketing field, as well as provided up to date information about new products and new additions.

Cappy Surette

We learned about the art of storytelling from Cappy Surette, an Executive Communications Manager.  He shared with us the Hero’s Journey and how Walt Disney’s own story speaks of heroes, villains, challenges and a satisfying resolution.  What an encouragement to hear how one man’s tragedy led to his future success ~ and a million other dreams come true.

Disney Social Media Celebration ~ Cappy Surette with Walt's personal Hero's Journey
Disney Social Media Celebration ~ Cappy Surette with Walt’s personal Hero’s Journey
Steve Guberman

Steve Guberman, Senior Manager in SEO with Disney Parks, shared with us some of the best SEO tips and encouraged us on how to achieve great blog writing.  He broke down some of the finer points of what pushes a blog post to the top of Google’s radar and explained things in a way that was comprehensible and inspiring.  I actually came away from his chat feeling a little better about some of the practices I’ve been trying to employ.  I also noted a few things that I really need to fix!

Disney Social Media Celebration ~ Steve Guberman, Senior Manager SEO
Disney Social Media Celebration ~ Steve Guberman, Senior Manager SEO
John Breckow

John Breckow, Director of Corporate Citizenship at Walt Disney Parks and Resorts, came to the stage right before lunch.  During his session, he shared with us Disney’s involvement in making wishes come true with and through various organizations.  Disney has such connections as Make A Wish, the Children’s Miracle Network and Second Harvest Food Bank (here in Central Florida).  John talked about the variety of campaigns Disney has run, such as #ShareYourEars, and the new Disney Family Volunteering Reward Program (which I plan to research even more!).   The information he shared in this segment had a good deal of us in tears ~ well, at least a little eye leaking was noted.  It was a good thing John prefaced his speech by telling us the tissues on the table were courtesy of him.  Now we all know why.

Disney Social Media Celebration ~ John Breckow, Director, Corporate Citizenship
Disney Social Media Celebration ~ John Breckow, Director, Corporate Citizenship
Sponsors

We also had the opportunity to hear from the event sponsors, Disney Springs and runDisney.  A Cast Member representative from both shared exciting information about what’s new and what’s coming, as well as what the race medals are going to look like this year!

So ~ what IS new and what IS coming to Disney Springs?

  • NBA Experience (opening August 12th; did you know the NBA store is already opened?)
  • Jaléo by Chef Jose Andres (opened earlier this year ~ did you catch my post on it?)
  • Wolfgang Puck Bar and Grill (opened earlier this year ~ I really need to try this place!)
  • New Treats in and around Disney Springs (including at Amorettes, The Candy Cauldron, the Hanger Bar, Yesake, etc.)
Disney Social Media Celebration ~ new Disney Springs merchandise
Disney Social Media Celebration ~ new Disney Springs merchandise
For more information on Disney Springs happenings, check out their website at https://www.disneysprings.com/

As noted above, a Cast Member with runDisney came to the podium and shared with us the next set of medals.  Boy, did it have the runDisney peeps excited!!  She also shared with us various reasons why people run these events, as well as several success stories.

While some run for health, others run for fun.  There are groups who run because they are franchise fans (Star Wars, for instance) and families that run together just because.  Still others run for a cause to which they are trying to bring awareness.  Any way you look at it, the runDisney events are an amazing opportunity to create magical memories while doing something fun and healthy.  Have you ever participated in runDisney?

Disney Social Media Celebration ~ runDisney medals
Disney Social Media Celebration ~ runDisney medals
For more information on runDisney events, check out their website at https://www.rundisney.com/

#4 They Surprised Us

After lunch, we had the opportunity to hear from the wonderful and sweet Leanne O’Regan.

Station Break for a quick Personal story: 

In February 2017, I was visiting Walt Disney World to parallel a Make A Wish trip my aunt was taking with her grandchildren (now you can see why my emotions got the best of me).  It just so happened that the day I was leaving was “arrival day” for the annual Disney Social Media Moms Celebration.  I was staying at a neighboring resort, so I decided to take a quick jaunt over to where I knew others were flocking before I took the Tragical Express to the airport.  While I was hoping to find some of the friends with whom I had been chatting for some time on-line, instead I ran into the beautiful Ms. Leanne!

Trust me ~ I was shaking.  Do I go up and say hi or do I take the safe route and leave her alone?  I mean, she is a very busy person. 

I began to think this could have potentially been a once in a lifetime experience.  So, I put on my big girl pants and went up to her to say hi.

How did she respond?  

She was honestly the sweetest person!!  Not to mention, she was even ready and willing to take a selfie with me!  I was very clear and told her I was not a part of the group – YET.  However, I did say that I had every hope and intention to see it happen…some day.

Well ~ if this doesn’t speak to the reality that dreams come true….I don’t know what does.  Here we are a little over two years ago and now, creating the same selfie!

Disney Social Media Celebration ~ Meeting Leanne and Speaking My Dream
Disney Social Media Celebration ~ Meeting Leanne and Speaking My Dream

OH, RIGHT ~ THE SURPRISE!!!

Leanne was up at the podium sharing with us all the new things happening within the Disney Parks.

  • Illuminations: Reflections of Earth last display and the first day of its successor, Epcot Forever
  • New fireworks display coming to Mickey’s Not-So-Scary Halloween Party
  • New fireworks display coming to Mickey’s Very Merry Christmas Party
  • The Disney Skyliner

If you noticed, I left something VERY important out of there.  In just a few short weeks, Disney’s Hollywood Studios will be welcoming its first visitors to Batuu when Star Wars: Galaxy’s Edge opens.  The excitement on this side of the country has been wild and so many of us are eager to see the details, experience the Millennium Falcon and find out if Blue Milk actually tastes good!

While Leanne was sharing with us some of the details of the largest expansion in Disney’s Hollywood Studios history, we were caught off guard by the unannounced arrival of…..STORM TROOPERS!!

Disney Social Media Celebration ~ Storm Trooper invastion
Disney Social Media Celebration ~ Storm Trooper invastion

After taking a few moments to scour the room for rebels, they left us in peace.  However, that peace did not last long as the next thing Leanne shared with us was that…

WE WERE GOING BACKSTAGE TO STAR WARS: GALAXY’S EDGE!!!

A portion of our afternoon was spent traveling by bus over to Disney’s Hollywood Studios, waiting in the air conditioned PizzeRizzo’s and going by small groups backstage to catch a small glimpse of what everybody has been dying to see!!

We walked in to witness the tremendous detail and effort that has been put into this fantastic development.  While in there, we learned about the various aspects of the land.  Jon, our guide, talked about the Rise of the Rebellion (which opens December 5th here at Walt Disney World), the Black Spire Outpost, the dining and the merchandise (which will be completely relative to the land and its inhabitants) and the already famous Millennium Falcon: Smugglers Run attraction.  We only walked perhaps several hundred feet into Batuu, but we already felt like it was in a world of its own.  It was a beautiful way to excite us and leave us with a pixie dusted memory of the day.

Disney Social Media Celebration ~ About To Go Backstage of Star Wars Galaxy's Edge
Disney Social Media Celebration ~ About To Go Backstage of Star Wars Galaxy’s Edge

#5: They Inspired Us

Oh, but we are not done!!!  When we returned, we arrived to delicious Star Wars themed treats.  At our seats, we also found a beautiful book and a Wishing Star.  The book (It’s Your Universe) was written by the actress, author and entrepreneur, Ashley Eckstein.  Ashley is best known for lending her voice to Ahsoka Tano, as well as for her clothing company beautifully named Her Universe.

Much to our surprise (and perfectly themed), Ashley was our keynote speaker!  We spent the next session listening to Ashley’s story, how she “grew up Disney” and what she believes her path to success entailed.  She talked to us about having a dream, making a wish, believing in ourselves and doing what is within our control to make that dream come true.  She then shared about the transformation process and determining our personal “why.”

Disney Social Media Celebration ~Keynote Speaker, Ashley Eckstein
Disney Social Media Celebration ~Keynote Speaker, Ashley Eckstein

By the way, I discovered my WHY at that exact moment!!  The session ended as Ashley talked about how to trust ourselves each and every step of the way.

“Always let your conscience be your guide” ~ Jiminy Cricket.

Oh, one last thing….

#6: They Gifted Us 

No Disney event is complete without walking away with something to remember what transpired.  The team involved with the Disney Social Media Celebration gifted us with an adorable celebration-themed draw string bag.  That bag was filled with magical goodies.  We received either a plush Mickey Mouse or Minnie Mouse (I got Mickey!!).  We also received a Mickey ice cream bar themed USB drive, runDisney socks, a tervis and a charger.

Disney Social Media Celebration ~ Goodie Bags
Disney Social Media Celebration ~ Goodie Bags
Disney Social Media Celebration ~ Pixie Dust
Disney Social Media Celebration ~ Pixie Dust

One special gift we received was a sample copy of the telegram Walt sent his brother, Roy, on the day he realized everything was going to be okay.  Oh, this getting framed!

In addition, we took home a themed set of Mickey ears and a Disney-themed notebook and pen.  We also received a signed copy of Ashley’s book and a paperback copy of an upcoming movie, “The Art of Racing in the Rain” (starring Milo Ventomiglia).  Oh, right!  We got a sneak peek at the movie!!!

Disney Social Media Celebration ~ The Art of Racing in the Rain
Disney Social Media Celebration ~ The Art of Racing in the Rain

Phew!!!  We definitely experienced the magic!!!!

Dreams DO come true

Four to five years ago, I heard about the Disney Social Media Moms Celebration and began writing more.  Two years ago, I met Leanne O’Regan for the very first time and began to dream bigger.

I kept wishing, dreaming and working.  By God’s grace and I’m sure a little magic, the invitation I had been trying to earn came along.  Don’t give up on your dreams.  Don’t stop doing what you love.  Keep moving forward, one step at a time….day by day.  When you have a down day, remember Walt Disney’s story.  He lost everything when he lost Oswald.  Imagine if he had given up then and there.  Imagine the number of lives that would not have been impacted had he not pressed on, kept dreaming or pushing the envelope just a little more.

Disney Social Media Celebration ~ Posing with Mickey and Minnie
Disney Social Media Celebration ~ Posing with Mickey and Minnie

Dreams DO come true ~ sometimes it just takes awhile.  This time, I had the pleasure of seeing one of mine blossom.  Next time, I could be reading your pixie dusted story!!  In the meantime, I’m excited to experience all that we learned about during the Disney Social Media Celebration.  From attractions and foods to brand new restaurants and more, Walt Disney World is the place to be – #NowMoreThanEver!!!


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Filed Under: Walt Disney World Tagged With: blogging, Disney

Reader Interactions

Comments

  1. Lis says

    July 21, 2019 at 8:27 AM

    What a great recap of the day. I love how honest and you are about dreaming and waiting. It’s so important to focus on the positive be sincerely happy for others dream-come-true moments.

    Congratulations and thank you for sharing your awesome day. It’s been so much fun getting to share in the moment. Thank you!

    Reply
    • Tina says

      July 21, 2019 at 9:14 AM

      Oh, my goodness! Thank you so much, Lis, for the sweet encouragement and support! I don’t think you know how much I appreciate all you do for Footprints 👣.

      Reply
    • Stacey says

      July 22, 2019 at 10:57 AM

      Wow, such a cool event! Thanks for giving us the details; you got some nice swag! I’d love to go to any type of conference at Disney. So inspiring!

      Reply
      • Tina says

        July 22, 2019 at 8:56 PM

        It is definitely a unique and magical experience! Keep dreaming and wishing upon that star…..

        Reply
  2. Tiffany says

    July 22, 2019 at 8:52 AM

    This is amazing! I love all things Disney (my husband is running the marathon in January 2020 – I’m just the cheering section!) and while not shocked, still shocked at all the packed into this event for you! Keep up the amazing posts – love reading them!

    Reply
    • Tina says

      July 22, 2019 at 8:59 PM

      Awww – thanks, Tiffany!!! That was so sweet of you to say!!! I’ll say this ~ I’m in awe of your hubby – running the marathon? Phew – that’s on the dream list that may never happen for this chickadee. LOL. I’m sure you’re his biggest chEARleader, too!!! 😉✨

      Reply
  3. Shirley says

    July 22, 2019 at 9:32 AM

    I’m so excited for you that you got to experience this wonderful event! How so very exciting! Great recap on your day. Thanks for sharing it with us.

    Reply
    • Tina says

      July 22, 2019 at 8:57 PM

      My pleasure!! Thanks bunches for taking the time to read about it!

      Reply
  4. Haley Kelley says

    July 22, 2019 at 9:55 AM

    We love anything and everything Disney!

    Reply
    • Tina says

      July 22, 2019 at 8:56 PM

      Same here!! Great minds 😉✨

      Reply
  5. Elizabeth Preble says

    July 22, 2019 at 12:56 PM

    This is so cool! How special to be a part of it. Thank you for sharing your experience!

    Reply
    • Tina says

      July 22, 2019 at 8:52 PM

      My pleasure! Thanks for taking the time to read about it!

      Reply
  6. Suzan | It's My Sustainable Life says

    July 22, 2019 at 12:57 PM

    Congrats on your invite! I can only “imagine” your excitement! Thank you for sharing your special day…it truly looked magical.

    Reply
    • Tina says

      July 22, 2019 at 8:52 PM

      Thanks bunches, Suzan!! I hope it encourages others to just keep dreaming 😉✨

      Reply
  7. Beth Balberchak says

    July 22, 2019 at 1:39 PM

    Oh my! So happy that you got invited and your dream realized!! I needed a pep talk on dreams today. Great article! Loved hearing about your conference. I’m going to check out that book. Looks interesting!

    Reply
    • Tina says

      July 22, 2019 at 8:51 PM

      Now THAT was something I actually needed to hear – that the timing of the post coincided with the timing of someone needing to hear it! I hope it helped a little and I do hope you snag the book! Keep dreaming and moving forward. Some dreams take time to fully materialize, but hard work does pay off. 😉

      Reply
  8. Angela says

    July 22, 2019 at 2:05 PM

    WAHOO!! Congrats to you. What an amazing dream and to have it all finally happen. I know Disney does things right but man, you sure were given the royal treatment. What a great thing (can I sneak in your suitcase next time).

    Reply
    • Tina says

      July 22, 2019 at 8:49 PM

      LOL!!!! I remember thinking the same thing with friends of mine who have gone in the past. It is an amazing experience and I wish everyone could enjoy it at least once in life.

      Reply
  9. Nikki says

    July 22, 2019 at 2:07 PM

    Tina I always love reading your Blog – so full of information. How lucky that you got to attend this and it looks like not only did you get a ton of info from it but had a blast. Keep up all the great work and thanks for all the upcoming news from Disney

    Reply
    • Tina says

      July 22, 2019 at 8:47 PM

      Oh, Nikki!!! You just made me blush!! Thank you SOOOO much for following along as much as you do. This was definitely a dream come true – a dream I have had for a few years. I can’t WAIT to bring you even more news in the near future 😉✨.

      Reply
  10. Robin says

    July 22, 2019 at 2:27 PM

    Wow! This sounds amazing and what a beautiful story to tell! Thank you for sharing!

    Reply
    • Tina says

      July 22, 2019 at 8:46 PM

      My pleasure, Robin!!! 😊✨

      Reply
  11. Leigh Ann says

    July 22, 2019 at 3:09 PM

    Congratulations, you deserve this do much. How fun! I can’t wait to follow your journey!

    Reply
    • Tina says

      July 22, 2019 at 8:45 PM

      Awwww ~ thanks, Leigh Ann!!!! Thank you sooo much for following along!!! I can’t wait to bring you more updates and exciting news!!

      Reply
  12. Lisa Manderino says

    July 22, 2019 at 4:05 PM

    What an amazing opportunity! It looks like a fun conference!

    Reply
    • Tina says

      July 22, 2019 at 8:44 PM

      It really was – so much to learn, see, do and experience!!

      Reply
  13. Melissa Jones says

    July 22, 2019 at 5:59 PM

    That is FANTASTIC! I would love to have the opportunity to do something like that! It looks like it was an amazing experience!

    Reply
    • Tina says

      July 22, 2019 at 8:43 PM

      It was really and honestly a magical day!!! ✨

      Reply
  14. Magan says

    July 22, 2019 at 8:15 PM

    Very cool! I’m so glad you got to go and learn. I loved your recap!

    Reply
    • Tina says

      July 22, 2019 at 8:41 PM

      Thanks, Magan!!! It was both a lot of work and a lot of fun!

      Reply
  15. jane says

    July 22, 2019 at 10:20 PM

    Dreams do come true. Congratulations Tina, what an awesome reward. Looks like all your effort came into fruition. I’m happy for you! Keep it up!

    Reply
    • Tina says

      July 22, 2019 at 10:56 PM

      Thank you SOOOO much, Jane💕!!! Dreams do come true ~ they just sometimes take a little bit longer than we would like them to do so. 😉 Thanks for the encouragement!

      Reply
  16. Jami says

    July 22, 2019 at 10:57 PM

    I love your writing style! Such an easy, smooth read. This makes me excited for what my future might hold as a new blogger. Thanks for the inspiration 🙂

    Reply
    • Tina says

      July 23, 2019 at 9:05 AM

      Aww – thanks for the sweet encouragement, Jami!! I always appreciate hearing that people enjoy what they read here. Good luck to you in your new writing endeavor!!

      Reply
  17. Monica says

    July 23, 2019 at 9:16 AM

    The food looks amazing! I’d love to go and show off my “ears” my friend made for me. Looks like a fun trip.

    Reply
    • Tina says

      July 23, 2019 at 9:55 AM

      I bet those are some pretty special ears!! Some people just have the gift to create and I bet it melted your heart when she gave them to you.

      Reply
  18. Liz says

    July 23, 2019 at 12:26 PM

    Congrats! This is amazing, what an opportunity. Happy to see everyone in our community growing and doing great things!

    Reply
    • Tina says

      July 23, 2019 at 12:30 PM

      Thanks, Liz!!! I agree ~ it’s been fun watching everyone grow over time!!

      Reply
  19. Karla Petersen says

    July 23, 2019 at 10:23 PM

    Oh, my goodness! What a great day for you! Congratulations!

    Reply
    • Tina says

      July 23, 2019 at 11:11 PM

      Thanks, Karla!!’ 😊✨

      Reply
  20. Ruth Iaela-Pukahi says

    July 25, 2019 at 9:29 PM

    Congratulations for making your dreams come true! You are on your way to making even more dreams come true! I’m so excited for you! Disney is amazing and it’s fun to read about new things before they are even out! Thank you for sharing!

    Reply
    • Tina says

      July 25, 2019 at 9:35 PM

      Thank you SOOOO much, Ruth!!! It warms my heart to know that you guys are enjoying what you’re reading here ☺✨

      Reply

Trackbacks

  1. This Autumn at Walt Disney World |Footprints in Pixie Dust says:
    August 4, 2019 at 5:03 PM

    […] to open.  While some have had sneak peeks here and there (such as those of us who attended the Disney Social Media Celebration in July), full up experiences are happening RIGHT NOW with Cast Member previews taking place early […]

    Reply
  2. Our Journey to Star Wars: Galaxy's Edge | Footprints in Pixie Dust says:
    August 26, 2019 at 4:39 PM

    […] back, I had the awesome privilege of seeing up to this portion of the land when I attended the Disney Social Media Conference On-The-Road at Walt Disney World.  I mean, I was giddy back then….and I was even MORE giddy about it […]

    Reply

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